Candidate with Multiple Offers – How to Compete in a Tight Candidate Market—Even When Your Competitor Offers Higher Salary

April 9, 2025

In Japan, finding a strong candidate isn’t even half the battle. The real challenge? Keeping them engaged until the offer—and winning them without overpaying.

Clients often spend weeks lining up interviews, looping in internal stakeholders, and aligning teams—only to lose the candidate at the last mile to another offer. Sometimes two or three others.

Sound familiar?

Japan’s talent pool at the senior level is small. Candidates—especially bilingual and executive-level ones—are interviewing at multiple companies at once. It’s not uncommon for them to have 3 to 5 processes running simultaneously.

So what can you do to win the candidate, stay competitive, and not blow up your budget?

Here are three high-impact strategies that actually work:

1. Make a Strong, Clear Offer

Don’t be stingy, but don’t be reactive either. Know what the market pays and put together an offer that reflects value and respect—not just cash. Check out our salary guide if you need to find out market values or ask a trusted recruitment partner in the market.

You may not be able to match every competitor yen-for-yen, but a thoughtful package (base + bonus + benefits + flexibility + title + visibility) often wins over just throwing money.

Also: timing matters. Delays can kill offers. If the candidate finishes with you second, they may already be gone.

2. Streamline the Interview Process

Top candidates don’t have time for six rounds and a mystery.

From the first conversation, clearly outline the steps, timelines, and who’s involved in the hiring process. Set expectations. Show them you’re organized, decisive, and respectful of their time.

Internally, this means aligning your stakeholders early. Get buy-in on the candidate profile, interview steps, and evaluation criteria—before you meet the talent.

3. Sell the Company and the Journey

Remember: the interview is a two-way street. You’re being interviewed too.

Make sure hiring managers are ready to speak to why they love working there, what the team is like, and where the company is heading. Don’t be afraid to sell the opportunity—culture, flexibility, visibility to global HQ, career growth, impact.

If you’re offering a smaller brand name or a leaner comp package, you have to win on the story and the people. And often, that’s what matters most.

Bonus Thought: Covering the Cost of Hiring

We often talk about how retained search isn’t just about candidate delivery—it’s about making sure your investment in the hiring process pays off. When you lose a candidate late in the game, you’re not just losing a hire. You’re eating sunk costs in time, energy, and momentum.

The right search partner doesn’t just find candidates—they help you win them. They cover the cost of hiring by helping you avoid the cost of losing.

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